If you are good at writing, which you should be since you are running a blog, then guest blogging could be a great idea for you.
By writing a simple post about the niche you love you can not only get backlinks from a site with high pagerank but also make yourself visible for new people within your niche.
How to find someone who accepts guest posts
This could be a bit tricky if you are unknown, but not impossible. First you need to have an existing blog with some interesting content. Then you should visit some of the most influenceable people within your niche. Just google your niche and you will find plenty of them.
Comment some of their recent posts without spamming. After about a week you should contact them with a well writing mail. Tell them who you are, what you like about them and how they would benefit from a guest post from you. You should also give a suggestion about what topic you would like to write about.
How to write a great guest post
To have any chance of luring the visitors to your blog you first need to have an interesting topic with some great content. If the visitor gets bored by your text, they will just close the browser and never click through to your site.
Present yourself without bragging. This could be difficult for some, but you need to step back a bit since no one likes people who are showing off.
Within your post you can make small hooks linking to your own blog. Tell them how you have done something similar within the specific topic and link to your post about it. Most of the times the visitor will click through without even thinking about it.
End your post by thanking the blog owner for giving you the opportunity to write a guest post on his blog.
Comments about guest blogging
I have never allowed anyone to publish their content on my blogs and it would therefore be interesting to hear your experiences about it. What do you like and dislike about guest posts on your blog?
{ 9 comments… read them below or add one }
Guest blogging is a good idea. I have never done it, but I have found a few good, smaller, blogs through guest blogging. They guest blogged on one of the bigger blogs.
Have you ever guest blogged on anyone else’s site/blog?
Guest blogging is only the way to get quality backlinks….
My blog is not yet open for guest blogging. I say YET as I was not open to the idea, as my blog is more about what I have found on the net and to help others out where I can.
As time has gone by, I’m starting to think more and more about this. I will be opening my blog for guest blogging soon as there are more benefits for me and the guest blogger.
My problem is that I need to set up some standards and put checks in place to attract the right kind of guest bloggers.
It’s important to make sure what quality the guest blogger is showing before approving him. Even when you’ve approved him and he has send you the text, you have the right to deny his post. Otherwise people would only use you to get baklinks, without giving you something back.
Guest post are always good to get to know more people
Hey Stefan
Guest blogging is a great idea, I started accepting guest posts almost 3 months back and it comes out to be great for people who guest post on my blog, but somehow bad for me…since that increased my bounce rate a lot……
More over as George mentioned about standard above, while making your blog open for Guest blogging, you need to maintain your standards, which becomes tough sometime, as it’s hard to get quality post all the time.
I’ve never thought about bounce rate in connection to guest posts but you have a good point. On the other hand I think the number of new visitors will outweigh the hight bounce rate.
As I answered George – You may sometimes turn down posts but it’s probably the best for both of you.
Guest blogging is a good idea. But what I have found is that to write a good guest post, you must carefully read the articles written on the host blog and understand the style.
Guest blogging is a great idea, It help you to do networking and gives a more exposure as well.